MCN’s in China

Hello, and once again, greetings from Shunyi, today is Tuesday May 10th. Being Tuesday means too, that it is time for us to look at a little more depth in either a trending or interesting aspect of “marketing to Chinese in China.” This week we take closer, slightly cynical look at MCN’s In China.

Sustainability in China

Hello, and once again, greetings from Shunyi, in Beijing’s North East corner for Tuesday April 26th as we celebrate our 201 st post~The war on plastics, especially in packaging and micro plastics has intensified. Many Gvts have enacted legislation putting the onus on brands to limit their use on ecologically damaging components.

Celeb Marketing in China

Hello, and welcome back for Tuesday April 19th, for many of you perhaps Easter Monday a public holiday. We hope you enjoy your day of rest~ Business news in China at least, has been scant these past few weeks, overshadowed by the Ukraine war and of course, Covid in Shanghai. Both have created a sharpContinue reading “Celeb Marketing in China”

In Bed with Chinese

Tuesday April 12th and we are opening with what we guess is called “click bait.” But before we get you all hot and bothered, a word of caution: today’s article might not be what you imagine. Or expect.

On-line V/S China Live Streaming

Hello and welcome back to Aim2D for Tuesday April 5th, 2022 which just happens to be Qing Ming, or Dead Peoples Day a 3 day holiday. So, if you have been wondering why your Chinese side have not been answering the phone…… If you have an interest in death and celebrations, these two links mightContinue reading “On-line V/S China Live Streaming”

China’s ‘Soft’ Brands Go Global

Hello and welcome back to Aim2D for Tuesday March 29th, our last post for the month. Today we wrap up showcasing our favourite resources for useful news and stories relevant to marketing, tech, business or social in China.

China Business News

Hello and welcome back to Aim2D for Tuesday March 22nd. Today we continue showcasing our our favourite resources for useful news and stories relevant to marketing, tech, business or social in China. Plus we take a quick look at some things which made local China business news last week.

The Metaverse in China and other Shiny Toys

Hello and welcome back to Aim2D for Tuesday March 15th- halfway through the month already. Today we continue showcasing our our favourite resources for useful news and stories relevant to marketing, tech, business or social in China. Plus we take a quick look at some things which made local China business news last week.

China Pivots from Amazon.

Hello and welcome back to Aim2D for Tuesday March 8th- International Women’s day. Today we continue showcasing our our favourite resources for useful news and stories relevant to marketing, tech, business or social in China. Plus we take a quick look at some things which made local China business news last week.

China Heavy Vehicle Fleets Move EV.

Hello and welcome back to Aim2D for Tuesday March first. Today we continue showcasing our our favourite resources for useful news and stories relevant to marketing, tech, business or social in China. Plus we take a quick look at some things which made local China business news last week.

Taobao Merchants Struggle to Sell.

Hello and welcome back to Aim2D for Tuesday February 22nd. Today look at an article indepth from one of our recommended China business, tech and social media sources. The topic is the negative impact China’s live streaming is having on some traditional Taobao merchants. We also offer our perspective.

Fall of Western Brands among Young Chinese

Hello and welcome back to Aim2D for Tuesday February 15th, the day after Valentine’s day. We will start the New (Lunar) year off with a few links for an overview of what has been happening in China over the past few days, then look at an article indepth form one of our recommended China business,Continue reading “Fall of Western Brands among Young Chinese”

China Motoring

As we race towards the end of the year, we thought it appropriate, or corny if you wish, to conclude our penultimate post for 2021 with a quick round up of China motoring news for this month. Let’s start out with a couple of EV brands, one famous and one not so, who have eitherContinue reading “China Motoring”

The Emotional Cost of Covid

Hello again, greetings from Aim2D in Shunyi. Today is Thursday December 2nd and as our first post for this month we are changing tac a little bit. Starting today Thursdays will become China Image Day as we share pictures or galleries of, what we hope are interesting, useful or informative shots in and around China.Continue reading “The Emotional Cost of Covid”

Aim2D Black Friday

Hello again for Thursday November 25th. As usual we are here in Shunyi where we are still enjoying a rather temperate and mild tail to Autumn. Unlike some of our colleagues further north in Jilin province. We will link to some images at the end of the is short article.

Huawei Bounce Back?

Hello, greetings again as usual from Shunyi for Thursday, November 18. A very, very foggy Shunyi. Airport is temporarily closed. On the subject of airport and flights, as from today, Beijing has restricted the number of domestic flights and passengers it will accept from Covid infected areas. So, if you were looking to fly intoContinue reading “Huawei Bounce Back?”

Alibaba Double Eleven Hype

Hello, greetings from a very cool, snowy Shunyi for Tuesday November 9th, just 2 days from the much hyped, dare we say OVER, China 2021 Double Eleven shopping festival. Today we are bringing you an Alibaba video: How Chinese Consumers Shop Online – 11.11 Global Shopping Festival. Or maybe how Big tech would like it.Continue reading “Alibaba Double Eleven Hype”

Assumptions in China

Hello and greetings from Shunyi for Thursday Nov 4th, the day beofre Guy Fawkes if you are British. If you are not, sorry about that. If you have read any of our previous posts, one of the things you may have noticed is we are big fans of Change Therapy, a website run by Steve,Continue reading “Assumptions in China”

China Double Eleven

Hello, warm greetings again from Shunyi for October 26th, our penultimate issue for this month. Previously, last Thursday to be exact, we mentioned that China is entering the crazy season – a busy time for marketers and delivery gals and guys alike. Hopefully a boom time for brands and sellers internationally.

Yum: Bucking the Trend in China

Hello, greetings and welcome again from Shunyi. Covid has, as we all know, wreaked havoc on many industries. Among those hit hardest was the hospitality industry. Especially food and drink. Aim2D today looks at one brand that is bucking the trend, at least in China. China has around 10 days National Day holiday, so seeContinue reading “Yum: Bucking the Trend in China”

Create your website with WordPress.com
Get started