Breaking China Marketing News

China breaking business, marketing Tech and Social news

Know what’s happening today, now, in China Business, Marketing, Tech or Social Media with our hand picked trusted media resources.

Mastodon

Updated Daily

Caixin;

Caixin is a Beijing based publication with its finger on the pulse of business China generally. Despite its local base, it is not afraid to call things as they are. Caixin is a FREEMIUM publication, some stories are by subscription only. Highly recommended

Jing Daily:

Jing daily focuses on China Luxury, which even if it is not your focus, should still be of interest to you as it is a very good gauge of the marketing climate in China.Where luxury goes, mainstream usually follows.

South China Morning Post -SCMP

Most businesses know this one. It can get a bit salacious and sensational at times. Is, more oft than not, blocked in China because of its open criticism. Never-the-less, it’s business stories are another excellent source of learning. Not as good as Caixin, worth browsing.

China Daily

Yep, we know what you are thinking. Yet despite its reputation as “Party Mouthpiece” its business and technology section are often informative. It does take a more conservative, superficial approach but should not be written off as a source for China biz news.

Yicai Global

 Yicai is a Shanghai based well respected Chinese language site focused on economics and finance. The Global site is an English language option with broader categories. However it lacks the depth and breadth of Caixin while its pro Gvt style of reporting gives it a less adventurous feel. If you are looking for purely China business financial and economics statistical data then this will be helpful. However our top pick is still Caixin.

Cosmetics Design Asia

Title says it all really. Their self description states:
“News & Analysis on Cosmetics Formulation & Packaging in Asia-Pacific.” If this is your industry and you want to keep up in Asia, welcome. They also have an EU ans US version.

Updated less often~

Sixth Tone

Sixth Tone is less of a news site and more a sharp lens on China society and what is happening at grass roots level. Ideal as your early warning system for tends and changes in China. Not afraid to push boundaries in some of their content.

China Internet Watch

If tourism is your focus, this site updates fortnightly with China travel / tourism news. If not your sector, this take you to their home page where you can chose what fits you.

The Luxury Conversation

Yes, lux again. You know why. But also worth considering, your brand may well be seen as lux in China due to its pricing.~ They provide a weekly update on business intelligence on the luxury market in China.

The Taste Collective

A Shanghai-based Creative Food & Beverage Agency creating experiential  F&B.  From pop-ups,  activations, and disruptive  campaigns  for brands in China. We link to their monthly “blog” because- well, its rather good!

Alibaba

Ahh, it is difficult to go or do much in China without the seemingly omnipotent  and ubiquitous Alibaba. A finger in every pie, if there weren’t so many pies. We link to their “New Retail” news page. Why? Because it is the future today of retailing in China. They also produce some brilliant videos.

Think China

Think China is a Singapore based Ezine focused on China economy, politics, culture and society. As an off shore publication it provides a clear, objective viewpoint. Whilst not directly aimed at business, it is ideal for helping build a real time background snapshot of what is going on at grass roots in China.

More Great Reading

Life isn’t, or shouldn’t be just about business. There needs to be a balance. So, here a a few other links to writers we enjoy or appreciate.

Change Therapy

Change Therapy is Steve Jones, a practising psychotherapist in Scotland. Steve’s work is insightful and comes from personal experience. Several of his articles have inspired us to look at them from a business perspective.

Tune into the pulse and heartbeat of China today.
Real time contextual news means you can anchor your customers social media data to the background in which she functions and influences her buying decisions. This perspective, helps you better understand your customers, their motivations and ultimately, make better China business decisions.

Thanks for reading our China news, marketing, tech and social media article – we hope it was useful, relative, informative, valuable.

No?
Not Useful?
Then perhaps you may like to chat directly and personally with Everlyne?
Whatever your question re Chinese Business, Marketing Tech or Social Media, she will know the answer, or know someone who does! A brief intro below;

Everlyne-Yu-Uengager

In 2003 Everlyne Yu co-founded WPBeijing Marketing Studio with Englishman Peter Bic, now known as Bic Brands.

She began Uengager, a company focused on customer engagement, as a SaaS MarTech company in 2017.

Hello, Nihao, I’m Everlyne

I love to talk about and help people understand the amazing ways MarTech and SaaS can work to strengthen your business engagement with Chinese consumers.
I know you have questions or want to talk about your brand or business in China so please, drop me a line opposite. If you prefer live chat, call and talk to me live, in person direct.

PRESS TO CALL ME NOW

Everlyne is also a key note speaker, lecturer and KOL on MarTech in China. She is CEO of Uengager, business development officer for Bicyu.

Everlyne hs been privileged to work with a variety of international organisations, from VW, Cushman Wakefield, Sodexo, Bristol Myers Squibb to local Chinese firms such as Midea, and OK Order.

If you’re looking for guidance, tips, advice on any aspect of starting or growing a business in China or training, coaching your existing China marketing team for excellence, be sure to check out Uengager. Home page and base for Everlyne Yu. Read her short bio – opposite left – or contact her direct – below – for a free, heart to heart chat.

Bicyu client logo bar
A selection of Bicyu clients since 2003

CONTACT EVERLYNE

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