China News

Latest China Marketing, Business, Social Media, Tech, News, Trends Stories

rugby tackle
Supporting brands tackle the tough China market

Aim2D China Media- looking deeper

Tackling the tough questions and misinformation Hello, greetings from Shunyi where it is Thursday, September 24. The month is nearly over. Seems not too many days ago it was just starting. Probably, like us you noticed during Covid, when everyone was locked in and owt much was happening time dragged. February seemed a really longContinue reading “Aim2D China Media- looking deeper”

Chinese food
Chinese food https://unsplash.com/@ruthyyang

How Chinese steamed buns help your marketing

At first glance this article may seem to be just one of those idiosyncratic things we read about on crazy Chinese social media. It seems to bear no relationship to marketing in China at all. [A bit like our image bears little relationship to steamed buns! – Thanks Ruthy Yang ]Even less interest to foreignContinue reading “How Chinese steamed buns help your marketing”

China Luxury Shoppers
China Luxury Shoppers- caixin.com

Asia Influence on Luxury

This article looks at the growing influence Asia is having on the luxury sector. In particular it focuses on the watch industry in China following the country’s rapid bounce back from Covid. At least, domestically. Why the focus on luxury? If you follow us you will know the under, if not, read [lay] on Macduff, and damned be him who first cries ‘Hold! enough!Continue reading “Asia Influence on Luxury”

mac-cosmetics-china-localise-luxury-crossover-collaboration
mac-cosmetics-china-localise-luxury-crossover-collaboration

Why do Luxury Brands Find Success or Failure in China?

We are sharing this topic and pretty much entire article from The Luxury Conversation because on the topic of LOCALISATION in China- and others- we’re aligned in our beliefs. We have been content to sum it up with; “Well, China is not one huge 1.4 million market.” This article takes it several steps further.

Chinese woman-tea-ceremony
Chinese woman-tea-ceremony- source: Bicyu.com

Digging Deeper into China Society

If you have read our home page or about us, you will know that Aim2D is about sourcing an alternative selection of China marketing, tech, business and social media news for organisations [or individuals] who are considering entering the China market. We know, from our own experience and because many of you have told us,Continue reading “Digging Deeper into China Society”

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