This is a short story because, basically, words fail us. It revolves around a Weibo post from a Chinese company called Pure Cotton where a masked man is seen staking a woman at night. At some point she uses a Pure Cotton wet wipe to remove her make up revealing her male gender.The company claimedContinue reading “Rape and Sexism is never funny”
If you are familiar with Aim2D you will know that our prime purpose is to bring you the latest cutting edge business, marketing, tech and social media news in China. China is a big country, and a lot can happen in a day, especially over different industries and segments. This page is updated weekly, soContinue reading “Never Miss Latest China Biz News”
If we are being honest, our first topic might not actually fit the definition of “news” as it is a few days old at time of publishing. Who knows how old when you read it. We are talking about the Chinese and European Union bilateral investment agreement that will expand European companies access to China’s economy.
Hello, Happy New Year – 2021! Beijing is having one of its coldest, meanest winters for a while. In fact, China is unusually chilly, a nation wide orange alert warning was issued last week. Not often we get that. Hope it is not so extreme where you are.As you may have guessed from our pastContinue reading “China Lux and Fashion News”
In case you missed it and are wondering who Bic Brands is, we are the company which supports the Aim2D, Bicyu and Uengager brands. Aim2D is, as you know, a media site bringing you the latest, real time news and updates about Business, Marketing, Tech and Social Media in China. Aim2D provides a convenient, oneContinue reading “Join Bic Brands”
As we draw to an end of the year, time to just quickly refresh some of the publications we source our articles from. If your focus or interest is the beauty or cosmetic industry in China, or anywhere in Asia for that matter then Cosmetic Design Asia is a website you should keep an eyeContinue reading “China Cosmetics and Beauty News”
Once apon a time, well, a few days ago actually, in a country far far away – we are talking about Christchurch City in New Zealand – councillors decided it was time to redecorate the city buses. Good for them too. In some of our travels we find the often dull grey or lifeless beigeContinue reading “China UX Revisited”
We have, on a few occasions, written about China’s Singles Day or Double Eleven shopping festivals. One month on from 2020’s Singles day, today’s article takes a sort of behind the scenes look at some more numbers. Those behind Alibaba’s side of the 11/11 extravaganza.
Perhaps for many people living outside China, the words China and environmental protection do not conjugate. Are a contradiction in terms. Indeed, outside China it is seen as a joke, lip service whilst inside, a source of frustration. The reasons for this are many, and complex, ranging from lack of technology to education and understanding.
Hello, today we look at a third and final – for this segment – in our China Live Streaming video trilogy. Last time we looked at how Alibaba’s Taobao Live Streaming app was used by fruit growers in China. We were hoping to dispel the myth that Life Streaming is only for high end luxuryContinue reading “China Life Streaming: pushing boundaries”
Welcome, last time we looked at China’s 11/11 festival. Today we present the second in our trilogy of Alibaba focused short videos exploring what is now a mandatory tool in any brand’s China marketing tool box. The topic of “Live Streaming “in marketing to Chinese.
Trilogies. We love them at Aim2D. They provide a nice way to look at one topic, which may be broad, and break it into a series of smaller sub topics. So it is with Live Streaming in China. Trillogies work even better when released as short videos.
It was the biggest online sales festival of the year in China and maybe the world. Thankfully, it is all over and done with until 2021. But you can bet your life that planning for that event has already started. In this, short post, we look at five more examples of creative D11 campaigns fromContinue reading “Creative Tips for China’s 11/ 11”
Perhaps you have been reading the reports on the China economic post Covid recovery. Maybe you have been wondering if you should be entering the China market. However you might be skeptical regarding the figures. Can they really be trusted? Is China really going to move ahead? We understand, it is natural, so we suggestContinue reading “China’s Economy to Surge past 56 Nations in 4 years”
August 10, 2020 By CIW Team Today we bring you the last in our current trilogy of reports from China Internet Watch, this time looking at Fast Moving Consumer Goods (FMCG) in China. This article is noticeably shorter as it is part of CIW’s “premium” content, only available to subscribers. However, this isn’t going to be aContinue reading “China FMCG 2020”
Hello, last week we looked at China’s third quarter retail sales for 2020. Today we we’ll sharpen the focus a few fstops and take a look at China’s automobile sales for September 2020. As usual we draw from an October 14, 2020 report by the CIW Team, our favorite go to source for China statistical data. FurtherContinue reading “China’s NEV sales up 68% Sep 2020”
This article originally appeared in China Daily By Chai Hua in Shenzhen | chinadaily.com.cn | November 8th 2020. Chinese technology giant Huawei Technologies Co debuted 15 Internet of Things products at an event in Shenzhen on Thursday. While we might just be coming to terms with smart mirrors, move over Snow White, and feel safeContinue reading “Mirror Mirror on the wall”
October 19, 2020 By CIW Team With this year’s -2020 – double eleven or single’s day retail extravaganza only a week away speculation is rife as to whether the event can live up to its hype. Will it exceed last year’s sales and produce the massive figures we have all become bored with year after year? WhileContinue reading “China retail sales growth turned positive in Q3 2020”
If you think of China, in particular Beijing, what are some of the things that first come to mind? The Great Wall is probably up there, along with, maybe Tienanmen Square with the Forbidden City and Peking Duck. All iconic and on the must see, must do list of almost every tourists. Both international andContinue reading “The Ugly Chinese Duckling”
They say a picture is worth a thousand words,. So, you can create your own narrative for this one but here is a little background. It was taken a few Km north of Beijing Capital Airport. Behind and all around is a bustling dormitory and commercial area. To us it was a stark reminder ofContinue reading “Sign of the times”