Design a site like this with WordPress.com
Get started

Marketing, Social, Tech

China 11/11 Madness in Pictures

happy Chinese women

Hello again from Aim2D real time, 24/7 #ChinaBusinessMarketing, Tech and Social Media News Portal of Bic Brands based in sunny Shunyi. Tuesdays we look at business, marketing, tech or social news in and around China. Friday is image gallery where we examine a place, topic or subject giving you greater insight, background to life in China, and of course, your Chinese consumer.

With 7 days left, media is attempting to whip up a frenzy. We capture what insanity and madness looks like in images.

Today’s photo carousel and short article come courtesy of China Daily. We will go out on a limb here and suggest, – from our feedback and reading of shoppers temperature locally- that this will again end up a lack luster event.

Probably much the same as last year – big sales, big numbers but no where near the huge growth of pre 2020 figures. We note that the “predictions” claimed in this article are based on interviews with 3000 Chinese- an extremely small sample compared to China’s overall shoppable population.

Again, we fall back to the old proverb:

“One swallow doth not a summer make.”

Possibly Aristotle?

Or, the record sales rush and boom on Monday is not necessarily an indication of how the rest of the 11/11 shopping festival will pan out.
Of course, we are probably wrong this time~

Singles Day shopping bonanza off to roaring start

Retailers, shoppers get ready for Double Eleven festival

Learn more with our: Uengager what is series

SaaS on a computer screen
SaaS on a computer screen

What is SaaS?

SaaS: Abbreviation for Software as a service, also known as SoD; “Software on Demand.” SaaS, “subscription” not “ownership” based model. Users rent Apps as and when needed. Users do not buy software. Read more

diagram of the cloud
Diagram of the cloud: image PC Mag

What is The Cloud?

Ultimately, the “cloud” is just a metaphor for the internet. It goes back to the days of flowcharts and presentations that would represent the gigantic server-farm infrastructure of the internet as nothing but a puffy cloud, accepting >> read more

2 Chinese female shoppers wearing masks
2 Chinese female shoppers

A better User Experience

Companies, brands, corporations, web site owners, large or small, spend time and money developing, optimising, promoting, marketing their site. What they are looking for is better user engagement. This is what we offer with Uengager >> read more

More from the Uengager help library

China Optimisation

black hat seo
Black hat seo

Since Google introduced PENGUIN its search and destroy black hat SEO, search engines have only become smarter. The days of using a hot keyword- such as sex- when it had no relationship to your site, just to fool the search engine are gone. Google search etal are now revenue driven and if your site doesn’t contribute to their bottom line it is not going to see daylight.

Customer Relationship

China Luxury Shoppers
China Luxury Shoppers-

Customer relationship management is a dynamic industry,an issue many businesses continue, to grapple with. This dynamism and complexity means SaaS CRM may not be the total answer.
CRM is too important to leave to chance.
Uengager knows SaaS, we consult, advice and operate your SaaS strategies.

China Content Marketing

3-stylish-women
3-stylish-women

This “new” content first philosophy has been around pre digital.
In simple terms, content marketing creates marketing material targeted to a particular sector or niche shopper. Not everyone thinks, dresses or behave the same. Different people have different ideas. For success in China, your web site needs to be able to cater for that.

China Traffic Conversion

china tourists-Oct-2020
china tourists-Oct-2020

Ask any CMO, marketer or website owner to list the top three things they value, chances are traffic will figure. And for good reason. No traffic, no customers, no sales, no income, no business.
If your entire business depends on your online site, such as an E-com store then you know the value of traffic. Equally important for brick and mortar [B&M] stores dependent on foot traffic through their front doors

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: