Since we moved from barter, humanity has had a series of “economies.” Among the most recent was the highly vaunted “GIG Economy. Today in China, we are hearing a lot about the Digital Economy- what is this?
Well for the answer to that Google, as they say, is your friend.
This is not a China Digital Economy primer or 101.
Last Tuesday we ran a small piece re China’s 2nd quarter GDP figures. Today we will take an equally quick look at – some of- the ways Digital and new business models are creating new careers, modernising old ideas and helping in China’s slow recovery from Covid 19.
Again we link to China Daily for a slightly deeper explanation and a series of images showing how Digital is playing a part in moving China forward. As always, if you have any question regarding your brand in China’s digital economy, Everlyne is happy to talk with you.[ Digital is her “thing!”]
Thanks for reading our China news, marketing, tech and social media article – we hope it was useful, relative, informative, valuable.
Then perhaps you may like to chat directly and personally with Everlyne?
Whatever your question re Chinese Business, Marketing Tech or Social Media, she will know the answer, or know someone who does! A brief intro below;
In 2003 Everlyne Yu co-founded WPBeijing Marketing Studio with Englishman Peter Bic, now known as Bic Brands.
She began Uengager, a company focused on customer engagement, as a SaaS MarTech company in 2017.
Hello, Nihao, I’m Everlyne
I love to talk about and help people understand the amazing ways MarTech and SaaS can work to strengthen your business engagement with Chinese consumers.
I know you have questions or want to talk about your brand or business in China so please, drop me a line opposite. If you prefer live chat, call and talk to me live, in person direct.
Everlyne is also a key note speaker, lecturer and KOL on MarTech in China. She is CEO of Uengager, business development officer for Bicyu.
Everlyne hs been privileged to work with a variety of international organisations, from VW, Cushman Wakefield, Sodexo, Bristol Myers Squibb to local Chinese firms such as Midea, and OK Order.
If you’re looking for guidance, tips, advice on any aspect of starting or growing a business in China or training, coaching your existing China marketing team for excellence, be sure to check out Uengager. Home page and base for Everlyne Yu. Read her short bio – opposite left – or contact her direct – below – for a free, heart to heart chat.