Aim2 D: Raison d’être

Hello, welcome back for Thursday 14th October as China struggles back to work after a long 10 day (for some) China National Day holiday. While we were scouring the Internet recently we stumbled apon a story re China’s victory over the US in the supposed war of AI and her technical superiority. Now, for anyone who has spent more than 6 months in China since circa 2016 this is no real surprise. China is very much hi tech developed and driven and in some ways..

Yum: Bucking the Trend in China

Hello, greetings and welcome again from Shunyi. Covid has, as we all know, wreaked havoc on many industries. Among those hit hardest was the hospitality industry. Especially food and drink. Aim2D today looks at one brand that is bucking the trend, at least in China. China has around 10 days National Day holiday, so see ya around Oct 14th!

Rise and fall of foreign auto’s in China

Hello, greetings from Shunyi for Thursday 21st September. Last week we looked at European Auto Brand History in China which focused briefly on the rise of the motor car in China and the foreign brands driving it. This article looks at where things may be now in this bloody, vicious battleground and bitterly competitive market.

Thinking Differently

Hello, and again, welcome from Shunyi for September 21st. ‘Tis Mid Autumn Festival celebration in China, Asia. Colloquially called Moon Cake day. We talked about that here:

What is Moon Cake?

So today is actually a holiday – we are closed. That means we have an opportunity to talk about something other than China Marketing Business directly.

2021 Met Gala and China

Hello again from Shunyi for Thursday Thursday September 16. Diverting somewhat from our usual strategy to bring an excerpt from an article written by Adina Laura Achim published the other day on Jing Daily. One of our “Goto” sources for cutting edge China news.

Foreign EV in China

Hello, and greetings, again, from Shunyi for September, Tuesday 14th to be precise. Last Thursday, September 9th, we published a short article titled EV in China in which we commented that it seems non Chinese brands of NEV / EV were arriving late for the party. In particular, the Detroit makers. Today, we will expand on that a little to look at non Chinese EV brands in China.

EV in China

A shorter article today, for Thursday September 9th, as there is so much other news to compete with. As our title suggests we will quickly look at EV in China from 2 angles. Firstly a quick look at the growth of EV sales in China, then we tke a look at another possible clone or knock off.

Pretty Chinese Men

Hello, welcome to Aim2D for Tuesday September 7th coming to you as always from the Beijing Airport Tech Zone, in sunny Shunyi. ‘cept it’s grey and raining today – again. Never mind, let’s march on John. Last Thursday we ran this story and briefly commented on the take over of cosmetics sales by males in China.

Best of British

Best of British

Hello again for Thursday, not just any Thursday, it has the distinction of being the first Thursday in September. Moving on. A few weeks back we featured a video from Alibaba re Tea Pigs, Selling Tea to China, the British brand of tea bag. Seems unfair to dismiss them so lightly, but anyway today we continue with our trilogy of British Brands in China series.

Bicyu / Uengager: What we do.

There are many truisms in life, for example, China is a very big country. Yet it is not just one very big market. It is instead a multitude of markets, that often overlap or interlock and can, indeed, even be further segmented. In today’s post we endeavour to answer one of the most frequent questions we are asked.

The NEW Order

One thing about life you can be sure of is you can never be sure of anything. OK, yes, corny, pseudo philosophic introduction. We could just have easily said that nothing in life stays the same. Thinking of some of history’s great empires, Greek, Roman, British – where are they now? Replaced by a new order.
The US was, once, synonymous with world power and economy. Not any longer.

Selling Tea to China

If you have been following us or have read our “About Us” page you will know that we were originally founded as WPBeijing, a Sino British company back in 2003. Of the two partners, the Chinese side was represented by Everlyne Yu with The Bic standing in for the British. Both partners continue to drive the company today. Tea Pigs, the object of our story, is a British brand.

Art Reflects Life.

Hello, greetings from Shunyi for Tuesday August 17th, 2021. To day we are revisiting Sixthtone who we have mentioned before. Sixthtone present a slightly different view of life in China, capturing more of the realty that Chinese customers face in society.

#32 week that was – China Biz News

Hello from Shunyi again for Friday 13, unlucky for some but lucky for Xiaomi it seems. We also feature TikTok news, China Valentines, Huawei, and of course, our elephants.

China EV News

We begin this short wrap with Tesla who chose end of July to drop the price of their almost 251,000 RMB Model 3 EV vy 15,000 yuan. According to the official company release, the reduction was possible as the realty of production costs was less than theoretical.

#31 week that was – China Biz News

Hello from Shunyi again for Friday 6th, the first week of August. A more meaty selection of topics this week, in fact spoilt for choice. So we begin with an ultra fast glace at China’s economic recovery over provinces, a mention of Huawei and a new but down graded P40, can China’s beverage makers tackle Coke, more DADA news, does Alibaba have Sunning in its sights, a look at EV in China and more.

Alibaba’s ‘Store X’

Hello from Shunyi, for Tuesday August 3rd. Today’s post is short, we will let the 3 minute video do the talking instead. But first a quick question:
Q: What is an Alibaba Store X?

#30 week that was – China Biz News

Hello from Shunyi again where we are supposed to be looking at tech, marketing, business and social media in China making “News.” However, July is turning out to be our bete noir as, once again, this weeks top news focuses on finance, economics and generally themes outside our scope. So we look briefly at a couple of smart phone brands making news, retail on Beijing subway, the good old weather and end of Bitcoin in China- well, it is sort of techish! ,

Quality of Foreign Brands in China

Last Tuesday, July 20th, we published a piece loosely looking at the changing trend of Chinese consumers towards buying domestic rather than imported goods. In particular relating to luxury items. We noted how many commentators are justifying this as part of the growth in China National Pride among the younger set. We countered with some alternatives. Today, we want to expand on that.

#29 week that was – China Biz News

Hello from Shunyi again where we look at tech, marketing, business and social media in China making “News.” In fact, it has been a week of slim pickings, most China business news is centred around China’s carbon trading, economics and finance, all outside our scope. Other than Xiaomi, more fake meat news, and Maglev trains, the topic making the most news in China has been the weather-so we will take a quick peek at that too.